Heath Schroyer has been the Senior Deputy Director of Athletics/Executive Director of External Relations for the LSU System since March 2026. He brings nearly three decades of Division I athletics experience as both a coach and administrator. In his current role, Schroyer oversees LSU Athletics’ external and legislative relations while providing executive oversight for the Tigers’ men’s basketball program.
Schroyer joins LSU following one of the most successful athletic department transformations in the country during his tenure as Director of Athletics at McNeese State University (2020 to 2026). Widely recognized as an innovative leader in collegiate athletics, he guided the Cowboys to unprecedented competitive, financial and operational success while establishing McNeese as one of the nation’s fastest-rising mid-major athletic programs.
Under Schroyer’s leadership, McNeese secured 19 conference championships, made three consecutive NCAA Tournament appearances in men’s basketball and earned the first NCAA Tournament victory in program history. He recruited and hired nationally recognized coaches across multiple sports, including football coach Matt Viator, women’s basketball coach Ayla Guzzardo and men’s basketball coaches Will Wade and Bill Armstrong. Wade led the Cowboys to back-to-back Southland Conference championships and NCAA Tournament appearances, while Armstrong guided McNeese to another conference tournament championship and NCAA Tournament in his first season, extending the program’s historic run of success.
During his six-year tenure, he raised more than $47 million for athletic facility enhancements, secured record-setting naming rights partnerships and increased McNeese Athletics’ annual operating budget by 20 percent through strategic fundraising, corporate partnerships and premium ticket sales.
Among Schroyer’s signature accomplishments were securing a $5 million naming rights agreement for McNeese’s football press box—the largest naming rights gift in university and Southland Conference history—and a $4.5 million naming rights agreement for the university’s basketball arena, the second-largest in conference history. He negotiated the first all-sports agreement with ESPN Networks for McNeese Athletics, brought corporate sponsorship operations in-house, established the McNeese Athletic Foundation and launched fundraising initiatives which produced significant annual revenue for student-athlete success.
He also negotiated an agreement for McNeese to host the Southland Conference Men’s and Women’s Basketball Championships through 2029, creating an estimated annual economic impact of $3.2 million for Southwest Louisiana.
In recognition of his impact, Schroyer was named the 2024-25 Louisiana Athletic Director of the Year. He served on the NCAA Division I Council and the NCAA Men’s Basketball Oversight Committee,, and was selected by Governor Jeff Landry to serve on Louisiana’s NIL Task Force, helping shape the future of collegiate athletics within the state.
Before transitioning into athletic administration, Schroyer spent 26 years coaching men’s basketball, including 24 seasons at the Division I level. He served as head coach at McNeese, UT Martin, Wyoming and Portland State and held assistant coaching positions at BYU, NC State, UNLV, Fresno State, Wyoming and Fresno Community College. Along the way, he mentored more than 100 players who signed professional contracts and helped develop four assistants who advanced to become NCAA Division I head coaches. In 2005 while at Portland State, he earned Big Sky Coach of the Year honors. His work at UT Martin earned him two Tennessee Sportswriters Coach of the Year awards.
A native of Walkersville, Maryland, Schroyer earned a Master of Science in Instructional Leadership from National University and a Bachelor of Arts in Liberal Studies from Armstrong Atlantic State University. He played at nationally renowned DeMatha Catholic High School under Hall of Fame coach Morgan Wootten before continuing his playing career at Kings River Community College and Armstrong Atlantic State. Schroyer has two children, Sierra and Hayden.