BATON ROUGE – LSU Sports Properties, the exclusive marketing and multi-media right partner of LSU Athletics, has announced that Subway restaurants are continuing its partnership with the Athletics Department and will again feature a limited-edition LSU cup in its Baton Rouge area stores.
The 2011 cup is centered on Tiger Stadium and how it has changed from 1931 to today’s venue which seats more than 92,000 faithful fans. The 30 oz. cups will be in stores until the end of September.
The collector’s cup has proven popular among Tigers fans, as more than 250,000 cups were distributed last year to patrons and a similar number is expected to leave the local Subway stores this year.
There are over 80 Subway restaurants, all locally owned and operated, in the Baton Rouge area that will be selling LSU cups this year including locations on or near the LSU campus.